VLURE defy the rules, they rip up genre trends and create new ones. With a certain honesty and a visceral vulnerability, they confront you and get under your skin. They make you feel things, the way music should. The Glasgow five-piece, made up of producers, poets,
instrumentalists and multidisciplinary artists blur the lines between live electronics, modern production tech and the performance sensibilities of their post-punk contemporaries. Influenced by, and taking cues from everything from UK rave and trance to happy hardcore and leftfield pop, all packaged in a punk laced wrapper, self producing everything they have released til date, Vlure move genre around as if it was indeed fluid. Their synth laden hooks and heavy club influenced rhythms find their way twisting around emotionally confronting lyrics. The live performance presents itself in an intense, yet life affirming moment. Analogue synths bounce off samplers, live breakbeats and angular jagged guitars. Frontman Hamish Hutcheson commands the attention of every stage, looking into the whites of spectators eyes, leaving them with no choice but to let go and engage as he lays his experience bare. This is
the sound of coming of age in Glasgow, it’s the sound of two brothers and three friends working endless days dreaming of something more, finding themselves and the people they love in the city’s after hours parties, basement venues and subterranean dance floors.
“Debut EP Euphoria paints a group that are wholly aware of their forward momentum. This floor-filling debut seamlessly blends subterranean dance textures, crunching guitar, soaring synth leads and pulsating intensity. A calling card for a band that no room can hold.” DIY Magazine ****
“The ‘Euphoria’ EP is a solid exploration of VLURE’s substantial potential and glorifies their ability to summon living, breathing sources of suspension and ultimately liberation.” Dork Magazine ****
“Like you’re experiencing a once in a lifetime kind of moment with every VLURE track that comes around.” Jack Saunders, BBC Radio 1
“One of Scotland’s most exciting new bands.” Tenement TV
“With stage ferocity, the pulsing tempo of heavy dance beats and the propulsion of all that was good about 90s electronica, if you’ve not caught this band live yet then don’t sleep on it for too much longer.” Breaking Glass Magazine
“Anthemic, epic and revolutionary come to mind when trying to describe VLURE, but all words seem to fall short of really capturing an essence that fuses darkness with hope.” So Young Magazine.
